양성병 교수 - 경희대학교 빅데이터응용학과
교수 - 경희대학교 빅데이터응용학과 교수. 빅데이터, AI, 머신러닝 분야 연구.
교수진
양성병 교수
Sung-Byung Yang
- 소속경영학과(서울)
- 전공경영정보시스템
- 연구분야빅데이터분석, 비즈니스 애널리틱스, 온라인 리뷰, CRM, 스마트 관광
- 학력KAIST 공학박사
- 연락처02-961-9548
- 연구실오비스홀 624호(서울)
- 이메일sbyang@khu.ac.kr
- 홈페이지http://smartlab.khu.ac.kr
대표 논문
- Yang, S. B., & Kim, J. (2011). An odyssey into virtual worlds: Exploring the impacts of technological and spatial environments on intention to purchase virtual products. MIS Quarterly, 35(3), 789–810.
- Yang, S. B., & Saunders, C. S. (2012). Using real options to investigate the market value of virtual world businesses. Information Systems Research, 23(3-part-2), 1011–1029.
- Yang, S. B., & Lim, J. (2022). Detecting fake reviews with supervised machine learning algorithms. The Service Industries Journal, 42(13–14), 1101–1121.
- Yang, S. B., Shin, S. H., Joun, Y., & Koo, C. (2017). Effects of tourism information quality in social media on destination image formation: The case of Sina Weibo. Information & Management, 54(6), 687–702.
- Yang, S. B., & Joun, Y. (2015). Does hotel attribute importance differ by hotel? Focusing on hotel star-classifications and customers' overall ratings. Computers in Human Behavior, 50, 576–587.